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REAL ESTATE WEBOGRAPHER™: Web Technology Handbook, is in-concert with the eLearning content found at Webographers.com for those completing coursework for the REAL ESTATE WEBOGRAPHER™ certification. In addition, the book provides as a field guide to agents looking to implement real estate, web-centric technologies.

 
The Book
Book Details
Book Description
Testimonials
 
 
 

 
Front Cover: Large
Back Cover: Large
 

REAL ESTATE WEBOGRAPHER™:
Web Technology Handbook

By Marc Grayson
 

Retail price: $25.95
Format: Paperback
Size: 6 x 9
Pages: 355
ISBN: 0-595-39419-1
Published: Jun-2006

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This book ensures Real Estate professionals are up-to-date on the latest Real Estate, web-enabled technologies. Real Estate agents are entrepreneurs by trade and look to establish an all-inclusive web presence around their good name. Given the array of web-enabled technologies currently on the market, this book provides a solid overview of core technologies that should be in an agent’s tool-box.

Web-enabled technologies highlighted include: agent websites, single-property websites, virtual tours, MLS/IDX/VOW/ILD technologies, neighborhood search, comparable market analysis (CMA) and automated valuation model (AVM) reports, electronic forms, online transaction management, and mobile technologies. Finally, independent contractors, such as virtual assistants, are highlighted as they can help maintain the web presence for top-producing, Real Estate agents.

Real Products are showcased as case studies or examples; these products are from today's foremost technology providers for real estate professionals. Some of the products showcased include: ZipForm®, RELAY™ transaction system, AgencyLogic PowerSites™ and RapidListings™ agent websites, Realbiz360.com virtual tours, iseerealty™ mobile application by iseemedia®, AgentAVM™ of eAppraiseIt, NeighborhoodScout® neighborhood search, and Team Double-Click virtual assistant staffing.

This book looks to be in-concert with the eLearning content found at Webographers.com for those completing coursework for the REAL ESTATE WEBOGRAPHER™ certification.

 
 
   
 
 

“Technology acceptance, adoption and implementation are at the forefront of the
today’s valued REALTOR®. Since buyers and sellers are shown to be extremely websavvy, this book promotes core real estate, web-centric technologies that further enable the committed REALTOR® to continue in well-exceeding clients’ expectations."

­- Joshua Sharfman, PhD
Chief Technology Officer
California Association of Realtors®

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“For real estate professionals, there is a sea of web-based technologies that one can adopt and implement. As an author of many technical books, this book is a refreshing piece that discusses technology from the perspective of the practitioner, the end-user. Real estate professionals looking to implement technologies to better engage business objectives should read this book as it gives purpose, reason and clarity to today’s real estate technologies."

-- George Reese
Chief Executive Officer & O’Reilly Author
Valtira Corp.

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"Working with the Webographers organization has been an excellent opportunity to
further our mission of helping real estate professionals discover greater time efficiencies, data accuracy, and professionalism. This valuable book explains how electronic forms software, online transaction management and other integrated technical solutions help streamline the workflow of the transaction as well as enhance the value of the REALTOR®. As we enter the era of the paperless transaction, the information in this text is on the need-to-know list of every professional in the real estate industry
."

-- Lisa Mihelcich
Chief Operating Officer
RE FormsNet/ZipForm®

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"Mobility is the new business requirement amongst top-producing real estate professionals; more than just email and managing a calendar while on-the-go. This book is a must read for the “Mobile Agent”, highlighting mobile activities like MLS Access, Electronic Document Access, and Virtual Tour viewing all from a mobile device. This book also focuses on the marketing value of virtual tours, and details the popular self service option for virtual tour creation and delivery from anywhere at any time.”

­- Anthony DeCristofaro
Chief Executive Officer
iseemedia Inc

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“Today’s real estate professional goes through extremes to bring consumer traffic to their real estate website. This book highlights the use of exclusive lead-generation applications and techniques; to turn these site-visitors into real clients.”

 -- Andrew Schiller, PhD
Chief Executive Officer & Founder,
NeighborhoodScout.com (of Location Inc)

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“Real Estate professionals are busy people, meeting with clients, scheduling open-houses, returning phone calls, etc. This book does an excellent job of introducing technologies designed to help the real estate professional be more efficient and productive in their day-to-day activities; technologies that meet the high demands of today's tech-savvy, real estate consumer.”

-- Anthony R. Merlo Jr.
President
eAppraiseIt, LLC (subsidiary of First American, Inc.)

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“In today’s competitive real estate market, it is extremely important for real estate professionals to not only maintain a web presence but to give their customers greater value in order to reach and stay at the top in their industry. Offering only the best technologies and paring out the confusion, this book teaches the real estate professional how to successfully put all of these technologies to work for the customer and for themselves.”

­- Gayle Buske
Chief Executive Officer
Team Double-Click, Inc.

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“Although real estate agents work for a parent brokerage, agents are inherently entrepreneurs by trade, where income is driven by the individual. This book does an excellent job of highlighting the value of a real estate agent’s web presence; a web presence showcasing all-inclusive services of the agent, personalized and built around the good name of the agent.”

-- Jason Futch
Chief Executive Officer & Founder
RapidListings.com (service of JCOM Designs Inc)

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"Winning-the-listing is best achieved by showcasing all the agent’s efforts put forth on
behalf of the seller. This book truly identifies technologies that visibly display all efforts to the real estate consumer from contract-to-close.”

-- Stephen Fells
Chief Executive Officer
AgencyLogic.com (service of Network Earth, Inc.)